The DoubleClick Controversy |
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» IT & Systems Case Studies Collection Please note: This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source. |
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Issues:» Understand the need for protecting the rights of individuals to privacy and to know the intent behind collecting personal information. Contents:
Keywords:Internet, media company, DoubleClick.com, legal problems, website, visitor information, collection practices, privacy, World Wide Web, legal, technical, ethical. The DoubleClick Controversy - Next Page>>
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